Profile

Launched ‘Fruits Insights’, a data-centric F&B product, leveraging Tableau for analytics and visualization. Boosted client decision-making by 30% and market share by 44%, expanded to ‘Insights’ based on high demand for retail and banking sectors, significantly increasing sales and customer satisfaction.

Led R&D and projects for governmental or unique projects. Secured international partnerships.

Currently, driving substantial growth and innovation by aligning product strategies with market needs with the great and much-needed product Insights, a site selection and location intelligence tool for businesses and retails.

Managed post-acquisition integration of Boonus with Resal, enhancing cross-functional collaboration and aligning with business objectives. Evolved Resal’s loyalty products increase revenue by over 70% and grow active users by 111%.

Secured 10+ key partnerships, expanded market presence, and implemented growth strategies.

Led customer-centric solutions, surpassed sales and OKR targets, and drove substantial growth to the company.

Founded and led Boonus, a B2B2C SaaS loyalty management solution, guiding it from inception to acquisition within a year. Led the hiring, planning, go-to-market strategy, and cross-functional teams, aligning product vision with market demands.

Established strategic partnerships for product integration and marketing. Implemented growth strategies and UI/UX improvements, resulting in a 50% revenue increase.

Fostered a culture of achievement while overseeing all team functions. Successfully adapted market insights to drive rapid growth and market entry.

Founded and scaled xAmber, a MarTech SaaS platform for link management, QR codes, and analytics. Led product strategy, development, and quality assurance, growing a thriving user community. Directed skilled teams, aligning with business objectives. Designed intuitive UX/UI, enhancing user experience.

Established company values and structure for long-term success. Explored funding options and forged strategic alliances to strengthen market position.

Continuously adapted offerings based on competitive analysis, optimizing revenue generation.

Delivered 30+ diverse tech initiatives, including website creation and ERP system development, underscoring well-rounded expertise in the digital product lifecycle.

Orchestrated the conception, development, and promotion of numerous websites and digital campaigns, consistently surpassing client benchmarks.

Managed a team of 5 members in designing and deploying digital solutions, exemplifying leadership and strategic acumen.

Oversaw the ideation, development, and design of multiple digital initiatives.

Conceived and managed an intelligent IoT initiative within the Strategic Initiative & Project Management Office (SIPMO) under direct ministerial oversight.

Conducted trip planning for individual and business tours, ensuring memorable travel experiences within budget.

Acquired hands-on IT proficiency in reporting and data management tasks.

Administered extensive data entry processes for the company’s POS system, ensuring accuracy and efficiency.

Studied software engineering and fully developed a native iOS application in Objective-C for the final project.